• Respect for creation and for artists: the gallery favors visual artists who are creative, inventive, technically skilled, and possess strong personalities.

• Poetic atmospheres and ambiences: the gallery highlights works that evoke emotion, poetry, and musicality — atmosphere matters, not just technique or prestige.

• Quality & professionalism: the gallery positions itself as a reference point for art lovers and discerning collectors.

• Cultural accessibility: although located on the prestigious Place des Vosges in Paris, the gallery seeks to reach a wider audience, notably through its presence in Saint-Malo. The aim is to “go toward collectors who do not often have the opportunity to enjoy Parisian exhibitions.”